Description
How They Blew Itis a series of eye-popping tales of entrepreneurs and business leaders who went from corporate gurus to financial disaster zones in rapid and humiliating fashion. Full of surprising details and mind-blowing sums of money, it looks at the characteristics of these leaders and the fine line between hero and zero.How They Blew It is about the people at the heart of these business catastrophes. It is about what drives them to succeed and then to fail. It is a compelling examination of the rights and wrongs of each case and it seeks to get into the minds of the people behind the business disasters and ask "Why the hell did they do that?" By examining how business ventures can go so badly wrong, you can learn to avoid those mistakes in the first place.
Author: Jamie Oliver, Tony Goodwin
Publisher: Kogan Page
Published: 09/28/2010
Pages: 224
Binding Type: Paperback
Weight: 0.71lbs
Size: 9.26h x 6.10w x 0.66d
ISBN13: 9780749460655
ISBN10: 0749460652
BISAC Categories:
- Business & Economics | Entrepreneurship
- Business & Economics | Business Ethics
- Business & Economics | Corporate & Business History | General